Wang Tong will talk about the 8 gist element that optimizes in the light of search engine on August 14

Search engine discharge holds website discharge very big partially, for this, we invited king of SEO well-known public figure to connect the ABC that told a few SEO to everybody.

Groom this afternoon for Mr. Wang Tong below overall record:

The first part: SEO foundation
The 2nd part: SEO strategy
The 3rd part: The rank rises
The 4th part: SEO makes money

The content of the first part, basically be all sorts of factors that say an influence to search engine to rank, and crucial point
The 2nd part basically is to discuss SEO strategy
SEO strategy is mainer than SEO technology, can rely on SEO to achieve very good sale result, basically rely on SEO strategy
The 3rd part: The rank rises
The website has been optimized is a foundation only, want to raise a rank, still need to do a lot of works, this one part basically stresses the skill of this respect
The 4th part: SEO makes money

If cannot use SEO technology make money very well quite, learning also is Bai Xue, this part basically is the method that shares all sorts of SEO to make money with everybody and particular operation
Be here today, I basically share the first part to everybody. SEO foundation, after be being told, interact with everybody
Everybody should learn SEO, what be about to see SEO above all is a bit simpler, what actually SEO imagines without everybody really is so complex, after nevertheless you read material of a lot of SEO, what you learn is bad. Because,basically be a few reasons:
1, not serious, too much detail did not notice
2, practice is little, without great practice and summary

SEO is the abbreviate of Search Engine Optimization, search engine to optimize namely. And those who pursue this respect job is Search Engine Optimizer, search engine to optimize division namely.
SEO is the technology that studies each search engine to rank greatly technically, it is website of hundreds kinds of low cost in popularizing strategy the most commonly used with one of long-term and significant sale steps.

Since be the technology that studies each search engine to rank greatly, the first issue that we should consider is:
Search engine of the whole world likes a what kind of website, before the natural rank that puts search result
The answer is very simple: It is outstanding website for certain!

So, what kind of website is just outstanding website?
1, the content that content is user need
2, the standard that the detail of each respect design of the website wants to accord with search engine?

If the a bitth you are done bad, you get the rank, that cries cogged, search engine not to like. Your rank is long not

If your the a bitth those who do is very good, but the taste that the each respect detail of your website technology does not accord with search engine, still cannot obtain good rank.
But, your course adjusted one sheet, content is good, what optimize the website again is very reasonable, such platoons all alone the problem of time also is only before engine to search, it is better and better to and can be ranked be met, and obtain better rank for a long time

Tell here, everybody was about to ask. Does the basic standard that each big search engine likes have those?

I carry out experience for years according to me. The element that I all alone influence search engine is ranked summed up 8 big fields
This 8 big fields, perhaps everybody knows a few sides, perhaps understand a few.
But, I should tell everybody a the brutallest word here: Know to be equal to meeting, understanding differs to had been done at can going according to the requirement
In the past, I am in the tutorial, what write a few points is very clear, but the person that a lot of study pass, still cannot be carried out according to the requirement, cannot obtain good result then, after be being emphasized a few times through me finally, ability is very good carry out.
Good, begin to say this 8 big factors now.

The first element: Server element

Emphasize:
1, the rank of area distributinging influence of the server
I had done a test a lot of times
Identical English keyword, with same method, always be a server what the speed that discharges the first page in American website puts quickly on domestic server is slow
So everybody should make English station, must put abroad. User bright, search engine also bright
2, the speed of the server and stability
Server rate is rapid, the spider is creeping your website when efficiency is tall. Slow, the user does not like, search engine to also like not quite. Because the standard of search engine is of the hobby around the user.
Can cite a case about stability. Guideline of my electronic business affairs discharges Google all the time the first page
The bottom often often cannot be opened by hacker attack website 2004 then, the likelihood appeared a lot of times such circumstances, google is creeping my website, abrupt server was finished. Then my rank dropped very quickly, adjusted half an year later, just restore the first afresh again

The content element of website of the 2nd element

Everybody remembers a few points:
1, the content of the website wants to abound
2, the website achieves content to want formerly much
3, will behave content with text

The 3rd element: Title and Meta design an element

This one element is the ingredient that everybody knows, also be the element that major person knows and still can err
The point emphasizes:
Title and Meta design a principle:
1, the Title of every page and Meta label should differ, and want close with the content conform to of this page.
2, the length of Title and Meta should control reasonable: Title designs more concise palpability to had been jumped over, do not exceed 25 Chinese characters as far as possible.
The webpage describes Meta label not to exceed 100 words,
3, the keyword density in Title and Meta labelIn Title reasonable and outstanding 1-2 the keyword is OK, not too much
The webpage describes Meta tag, core keyword is reasonable appear 4 times or so.
Keyword label has not been taken seriously, reasonable it put a few keywords is OK to put a few keywords.
What mistake does big the daily life of a family turn over?
1, one pile keyword piles up in Title
This is serious unreasonable
I think: A page discharges a word only, the most reasonable.
If you pile up keyword, people looks to know you are excessive SEO
And true SEO, after been optimize, resemble was not being optimized same, very reasonable, natural.
1, the Title of every page and Meta label should differ, and want close with the content conform to of this page.
2, the length of Title and Meta should control reasonable: Title designs more concise palpability to had been jumped over, do not exceed 25 Chinese characters as far as possible.
The webpage describes Meta label not to exceed 100 words,
3, the keyword density in Title and Meta labelIn Title reasonable and outstanding 1-2 the keyword is OK, not too much
The webpage describes Meta tag, core keyword is reasonable appear 4 times or so.
Keyword label has not been taken seriously, reasonable it put a few keywords is OK to put a few keywords.
This when, everybody must remember, I repeat emphasized
Everybody can check his website now, whether this a few respects are accorded with

The 4th element: The composing of the webpage

This element is very simple also, also be the basic knowledge that makes Html time
Emphasize at 3 o’clock
1, headline should use <h1>
2, in text the keyword is added with <b> thick aggravating perhaps
3, the picture in the webpage should add Alt explanatory note
Add the picture of Alt annotate, it is for instance picture of product picture star waits the fundamental picture in the webpage a moment
The got-up picture with medium webpage is not added in disorder
Adding this is to show the content of the picture only
The user that searchs engine because of the picture is increasing, surmounted MP3 user in Baidu.
Add caption reasonably, do not want keyword of the accumulation in explaining